Jonathan Lin
UPDATE: This website is currently undergoing a major revamp, so please take it with a pinch of salt—it dates back to 2017 and is more UI-focused, which is no longer my primary focus. I’m now prioritising UX and UCD practices in my career direction. Please share this context as appropriate.
For interviews, I have recent case studies ready to present, including work from CBRE, BT/EE and giffgaff.
Senior UX Designer | Passionate about creating intuitive, user-centered designs that balance business goals with a seamless user experience. I transform complex problems into accessible, impactful solutions. Focused on aligning technology with human needs to deliver products that engage and empower users.
D&AD In Book Student Awards 2009 - Typography
Faber & Faber book cover design, incorporating the publisher’s new Print on Demand service.
Working in a team of two, the idea behind creating this series for the faber and faber screenplays was to invite the audience to relate to the characters on the cover of the book.
When viewed from a distance, the covers portraits strike an emotional relation to the audience who can relate with the actors portraits and their characters in the book. However on closer inspection, the portraits themselves have been created from the RGB tubes of a screen and so a denser image is created that when in hand only shows the screen and allows the title of the book to be read unhindered.
This way the cover acts as both a conveyer of image and text in two different levels. The text plays of the spine of the book as though the text has been made to move along it in a animated fashion. This also creates an area for the readability of the text and enables playfulness with the essential typographic elements.
The books on the B format shall have portrait due to its smaller compact format, thus enabling maximum impact to take place. An added example of the actual cover is created to show the result of where the summary of the book and its typographic contents on the spine have been placed and aligned to create a harmonious book cover.
The covers can be animated for web to create the screen atmosphere.
http://studentawards.dandad.org/2009/