Jonathan Lin
UPDATE: This website is currently undergoing a major revamp, so please take it with a pinch of salt—it dates back to 2017 and is more UI-focused, which is no longer my primary focus. I’m now prioritising UX and UCD practices in my career direction. Please share this context as appropriate.
For interviews, I have recent case studies ready to present, including work from CBRE, BT/EE and giffgaff.
Senior UX Designer | Passionate about creating intuitive, user-centered designs that balance business goals with a seamless user experience. I transform complex problems into accessible, impactful solutions. Focused on aligning technology with human needs to deliver products that engage and empower users.
Deliveroo
Your favourite restaurants, delivered fast to your door.
My proposed marketing campaign for a new set of display and email creatives for Deliveroo for the upcoming summer season.
The aim of the campaign is to drive users to install the app on their phones or iPad and go on to make repeat orders during an ordinarily slow season for the brand.
